I once spoke at a conference in North Carolina, and I heard something from a fellow speaker (Brian McNeill) about the “sin of the desert”.
The sin of the desert is when somebody knows where water is in the desert, but keeps it a secret and doesn’t share that knowledge with others.
Brian explained that when entrepreneurs don’t sell, they’re committing this sin.
I heard another great analogy around this before, from Ben Settle:
Imagine that you have a splitting headache.
Your head feels like it’s going to pop off, you can’t sleep or eat, and it’s making your life miserable.
What if you went down to your local pharmacy and asked the pharmacist for something to help with your problem, but instead of giving you medication he handed you a brochure about headaches and sent you packing.
You’d be pretty ticked off right?
If you have a product or service that can help others, but you’re not consistently making offers and getting it into prospects’ hands, you’re committing the same sin.
So if you’d like to get your solution in front of my community of over 25,000 coaches in The Coaching Jungle community, I’m now offering a VIP perk that will allow you to do that.
(Brian McNeill is one of the Jungle VIPs …)
There’s still time to get in at the special early bird pricing before the deadline at midnight tonight, details here:
