by Marc Mawhinney | Apr 25, 2026 | Blog
How can you stand out when there are so many coaches? My usual answer involves niching, relationships, and content – and it’s still true. But here’s another angle: Give your clients access to tools that most coaches don’t have. That’s...
by Marc Mawhinney | Apr 24, 2026 | Blog
Strategic plans often fail before they start, and here’s why. They fail not because the strategy was wrong – but because the people executing it had different understandings of the task, the purpose, and the desired end state. Bryce Hoffman’s Six...
by Marc Mawhinney | Apr 23, 2026 | Blog
With traditional brainstorming the loudest voice often wins. The person with the most seniority in the room shapes everyone else’s thinking before they’ve even had a chance to form their own. And the best ideas never make it to the surface. Bryce Hoffman...
by Marc Mawhinney | Apr 22, 2026 | Blog
Bryce Hoffman is the only person outside the government to graduate from the U.S. Army’s Red Team Leader course … He’s also a Wall Street Journal bestselling author, named by Inc. Magazine as one of the top 100 leadership speakers in the world, and has...
by Marc Mawhinney | Apr 21, 2026 | Blog
Although I had heard the term “red teaming” before, I admit that I didn’t know much about it until Bryce Hoffman talked about it on my podcast. I thought it was for cybersecurity, when a company hires someone to attempt to hack them, to expose...