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About “niche hesitation”

My thoughts on why so many coaches are hesitant to niche down: 1) Coaches like to help people, and they want to help everyone out there. 2) They fear that by narrowing their focus they’re leaving potential business on the table and losing money … The opposite is true...

The benefits of committing to a coaching niche

A fellow coach once told me about the interesting things happen once you commit to coaching in a specific niche: You show up as an authority … Your passion project becomes a lucrative, cash-flowing business … You know exactly what to say so that your content attracts...

This twists coaches up like pretzels!

If I had a dollar for every time someone asked; “What should my coaching niche be?”, I’d be sipping cool drinks on my private island somewhere down south. The whole “niching” thing has so many coaches twisted up like pretzels and unable to move forward until they...

The Nail Your Niche Challenge!

If you’re looking for clarity around your coaching niche, Sarah Short is running a challenge next week to help with that. The Nail Your Niche Challenge runs from Monday, March 24th to Thursday, March 27th, and here’s what will be covered: Day #1: What is a...

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