Imagine this:
Coach A is an excellent coach, but only a mediocre marketer with little visibility in the marketplace.
And Coach B has just average coaching skills, but you bump into her everywhere you look online.
Which one has the greater chance of success?
My prediction is Coach B.
I know, it doesn’t seem fair – why wouldn’t the amazing coach be my choice?
Well if you don’t have any clients, you won’t have a chance to put your coaching skills to use.
Coaching is a business, and businesses need revenue!
It’s a noisy online space, and you have to be visible to attract clients.
If you’re looking to get your name and message in front of a lot more people who’ll want to work with you, check this out: