by Marc Mawhinney | Mar 24, 2024 | Blog
“Being authentic” isn’t that hard. Just write and speak as if you’re talking with a friend. Don’t try to copy anyone else (including the popular gurus) – they have their own style, and you have yours. The world already has a Tony...
by Marc Mawhinney | Mar 23, 2024 | Blog
We’re not that far away from summer road trip season. Families will be packing into their cars to go on crazy, National Lampoon-style road trips while “Are we there yet?”, “He hit me!”, and “Did not!” will ring through the...
by Marc Mawhinney | Mar 22, 2024 | Blog
Deciding your coaching prices can be a challenge. It’s like the Wild West out there, with fees ranging from free (booo!), to peanuts, to over $100,000 per year … I’m a big believer in coaches being compensated very well for what they do, but also feeling...
by Marc Mawhinney | Mar 21, 2024 | Blog
When you’re reaching out to someone by private message or email, don’t go with “Hi”, “How are you?”, or “I’d love to chat about something”. Everyone is busy, and they don’t have the time to screw around with...
by Marc Mawhinney | Mar 20, 2024 | Blog
I’ve spoken with a number of coaches who have told me that they’re having trouble getting their spouses (or partners) on board with their businesses. These unsupportive spouses make snide comments, give them a hard time about working, or do other things to weaken...
by Marc Mawhinney | Mar 19, 2024 | Blog
One of the costliest mistakes in modern business history was made by former Blockbuster Video CEO John Antioco … In 2000 Blockbuster was riding high, and a struggling little DVD-by-mail rental service called Netflix desperately wanted a meeting to try to sell to the...
