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Andrew O’Brien is known as “The Publicity Guy”. He helps entrepreneurs hone in on the message they want to get out to the world – by targeting all major media groups and leverage that in a way that attracts more prospects, leads and clients!
QUOTES FROM THE INTERVIEW
“I realized just how powerful the media can be for businesses because the more media I got from my past, and the trauma I experienced, the more speaking engagements I got.”
“I found the hot market, found the talent, combined the two and created a very successful and sustainable business.”
“I always say to go after online publications, that is what is going to convert. That’s what is going to bring the leads in.”
“Don’t go after the media trying to get them to write about your service; go to the media trying to get your story – because your story is what sells your service.”
“Get the media exposure…whether it is podcasts, blog, etc. Even though I focus on large-scale media, go after any type of media you can do.”
INTERVIEW LINKS
Free Video (“Three Secrets to Start Attracting the Right Publicity”)